The Rise Of Coca-Cola’s Viral “Ginjaaah Your Flow” Challenge

September 11, 2021

Coca-Cola has launched the “Ginjaaah Your Flow” dance challenge, a nod to the success of its new song released in collaboration with Mayorkun and Masterkraft.

The company collaborated with renowned dancer, Izzy Odigie, to create the choreography, which is a series of arm movements and hip shakes after enjoying a refreshing sip of an ice-cold Coke. Speaking about her composition, Izzy noted, “Ginjaaah Your Flow naturally makes you want to burst into a dance regardless of your mood, so get up and join @iammayorkun & I in the #GinjaaahYourFlow dance challenge with Coca-Cola”.

The dance challenge is quickly gaining steam on Instagram and Triller will have hundreds of entries uploaded. For a chance to enter to win, watch the dance routine here and post your own entry with the hashtag #GinjaaahYourFlow. The contest is open through September.

Six Coke lovers stand to win cash prizes of N500k, N300k and N150k on Instagram and Triller. To qualify; participants will recreate the ‘Ginjaaah Your Flow’ dance routine to the Coca-Cola track, with a bottle of Coca-Cola in view. In their caption, participants will tag @cocacola_NG and share how Coke gives them Ginjaaah.

See choreography here.

To learn more about the Ginjaaah Your Flow dance challenge, follow Coca-Cola Nigeria on InstagramFacebook, and YouTube. You can also follow the hashtag – #GinjaaahYourFlow

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